Don Chendo
CLIENT
Don Chendo® Mexican Products
LOCATION
Burnaby, North Vancouver
INDUSTRY
Mexican goods store
SERVICES
E-Commerce Development
ENVIRONMENT
Wix
RELEASE
2024
Just as Don Chendo Mexican Products infuses Vancouver & Western Canada with the rich and vibrant flavors of Mexico, we brought that same passion to updating their online presence.
For a decade, Western Canada’s finest restaurants and retailers have relied on Don Chendo Mexican Products to create authentic Mexican dishes that captivate their customers. However, Don Chendo faced a significant digital challenge. Their website was outdated, not mobile-friendly, and didn’t effectively showcase their diverse product offerings. This is where our journey with Don Chendo began.
The Solution
We partnered with Don Chendo to create an online presence that would address their needs and more. The solution involved:
- Site Redesign: Working with Don Chendo’s team, we developed a new sitemap and content strategy to provide an online experience that matches their commitment to quality and customer service.
- Service-Specific Pages: We created detailed pages specifically addressing their Restaurant and Retail Store customers, ensuring that the content was tailored to the needs of different audiences, including available products, catalogs and lead generation forms.
- Product Categorization: The entire Don Chendo Mexican Products catalog was meticulously categorized for restaurant buyers, retail buyers, and the general public. This organization made it easier for users to find what they needed quickly and efficiently.
- Enhanced Contact Forms: Improved contact forms were implemented to facilitate lead generation, allowing potential customers to reach out with ease.
- Mobile-Friendly Design: A responsive design ensured a seamless browsing experience on mobile devices, crucial for today’s on-the-go users.
- SEO Optimization: We implemented a comprehensive SEO strategy focusing on keywords relevant to Don Chendo’s services and products. This included optimizing meta descriptions, titles, and on-page content to improve search engine visibility and attract more organic traffic.
The Impact
The new online store has already begun to make a positive impact. A week into the launch, Don Chendo Mexican Products has seen an +100% increase in traffic, organic search, user engagement and positive feedback from their customers. The improved website is more accessible, easier to navigate, and effectively showcases their wide range of authentic Mexican food products.