- Digital Marketing Partner, HubSpot CRM Implementation, Web Design & Ecommerce
Rockies by Rail
Establishing a Luxury Travel Brand with Proven Results
With over 80,000 miles of firsthand rail experience, the founders of Rockies by Rail set out to create the premier luxury rail travel brand. Hope Media House built the digital foundation, developing the brand, designing a conversion-focused website, and running campaigns that quickly generated hundreds of qualified leads.
Rockies by Rail entered the luxury travel market with decades of experience but no digital presence to match their vision.
Objective
The goal was to create a complete digital foundation for Rockies by Rail, not just a website. We developed a brand identity that captured the elegance and adventure of luxury rail travel, with a logo, color palette, and design language that resonated globally. The website was built to showcase curated journeys, inspire exploration, and seamlessly convert interest into inquiries. To scale quickly, we launched multi-platform marketing campaigns that increased visibility and drove qualified leads—giving Rockies by Rail the tools to compete and succeed from day one.
Results
Almost immediately after launch, Rockies by Rail saw such a surge of leads that the team had to implement a CRM and expand staff to handle demand—proof of the strength of the digital foundation. Our branding and website work gave them the credibility of an established player, and our campaigns delivered leads at a cost well below industry standards. Together, inspired design and performance marketing turned a new venture into a fast-growing competitor in the luxury travel market.
From start to finish, they truly got us - capturing our brand, our unique value proposition, and our personalities with incredible accuracy and creativity.
The final product is visually stunning, informative, and performs beautifully across all devices. It strikes the perfect balance between design and functionality. At launch, the feedback we received was overwhelmingly positive - everyone commented on how professional, engaging, and easy to navigate the site is.
Colin and the team were a dream to work with: collaborative, insightful, and deeply invested in delivering a product we could be proud of. Highly recommended!